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New GSU Panthers’ Exchange Launches for Student-Athletes

Graphic representation of GSU Panthers' Exchange program for student-athletes.

News Summary

Georgia State Athletics has introduced the GSU Panthers’ Exchange, an innovative platform designed to create Name, Image, and Likeness (NIL) opportunities for student-athletes. This free service connects local businesses with athletes, allowing them to explore endorsements, promotions, and more. The customized portal enhances communication and simplifies the process, while the Influencer app showcases additional opportunities. This partnership promises to elevate GSU athletes’ personal brands and streamline transactions for tax reporting.

Exciting New Venture for Student-Athletes in Atlanta!

Atlanta has just become a buzzing hub for student-athletes, as Georgia State Athletics introduces the GSU Panthers’ Exchange. This innovative program, under the guidance of Athletics Director Charlie Cobb, is all about unlocking amazing Name, Image, and Likeness (NIL) opportunities for young athletes across campus. It’s a win-win for everyone involved!

What is the GSU Panthers’ Exchange?

The GSU Panthers’ Exchange is a brand-new partnership with Teamworks Influencer, a celebrated name in the world of athlete branding. This platform is set up to help student-athletes connect with local businesses eager to work with them. Whether it’s through social media promotions, endorsement deals, or even signing autographs, the possibilities are endless!

Best of all, this program is completely free for both student-athletes and businesses. You heard that right—no costs involved!

A Customized Portal for Seamless Communication

The Exchange features a customized portal designed to make communication as smooth as butter. Businesses that sign up get access to a database filled with Panther student-athletes, which they can search through using various criteria. This means that finding the perfect athlete for your brand just got a whole lot easier!

How cool is that? Businesses can directly message athletes or even ask for their contact information. However, it’s important to note that neither Influencer nor Georgia State Athletics will meddle in any NIL negotiations. They’re simply there to facilitate connections.

Discover Opportunities through the Influencer App

On top of all that, the Influencer app acts as a treasure chest for student-athletes looking for opportunities from third-party businesses. From personal appearances to camp promotions, this app showcases the whole array of possibilities that await at their fingertips.

Once an NIL agreement is in place, the Exchange makes sure that the transaction process is streamlined. This means ensuring that athletes get paid directly and that the GSU Compliance Office gets notified automatically. Talk about efficiency!

Simplified Tax Reporting?

Both businesses and student-athletes will appreciate the end-of-year convenience too. All transactions will be compiled into a single 1099 form for easier tax reporting. No more headaches when tax season rolls around!

A Partnership that Goes Beyond Numbers

Georgia State’s partnership with Teamworks Influencer means access to a platform that supports over 3,500 collegiate and professional sports teams and boasts more than 70,000 active athlete users. This means GSU athletes will have all the resources they need to enhance their personal brands and online presence.

Boosting Engagement and Assessing Performance

The Influencer platform also provides a content delivery system that features media, photography, videos, and analytics. This system is invaluable in helping student-athletes track their audience engagement, giving them insights that can improve their visibility and marketability.

A Bright Future Ahead!

The information gathered will also be instrumental for Georgia State. It will assist in analyzing the factors affecting attendance at games, recruiting strategies, fan engagement, and even fundraising efforts. The future looks brighter than ever for GSU athletics, and it’s fantastic to see such a robust effort made for its student-athletes!

Want to Learn More?

If you’re itching to find out more about the Influencer Exchange or interested in connecting with a GSU student-athlete, the process is a breeze! Just head over to https://app.inflcr.com/exchange/georgia-state-university and dive right in!

With all these exciting opportunities just around the corner, it’s a great time to be part of the Atlanta sports scene!

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STAFF HERE ATLANTA WRITER
Author: STAFF HERE ATLANTA WRITER

The ATLANTA STAFF WRITER represents the experienced team at HEREAtlanta.com, your go-to source for actionable local news and information in Atlanta, Fulton County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as vibrant music festivals like Shaky Knees and Music Midtown, major cultural celebrations including Dragon Con and the Atlanta Film Festival, and iconic sporting events like the Peachtree Road Race. Our coverage extends to key organizations like the Metro Atlanta Chamber of Commerce and the Atlanta Convention & Visitors Bureau, plus leading businesses in logistics, beverages, and retail that power the local economy such as Delta Air Lines, The Coca-Cola Company, and The Home Depot. As part of the broader HERE network, including HEREAugusta.com and HERESavannah.com, we provide comprehensive, credible insights into Georgia's dynamic landscape.

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