Atlanta, GA, January 5, 2026
Assurant, a prominent Fortune 500 company based in Atlanta, has appointed Jeff Unterreiner to its Management Committee, focusing on growth in its Connected Living division. This strategic move highlights the company’s commitment to innovation and reinforces Atlanta’s position as a burgeoning economic hub. Assurant’s expansion and leadership in the Connected Living sector aim to enhance consumer protection services while significantly benefiting the local economy with job creation and investment.
Atlanta’s Connected Future: Assurant Taps Veteran for Growth
Assurant, a Fortune 500 cornerstone in Atlanta, elevates Jeff Unterreiner to its Management Committee, signaling a strategic focus on expanding its innovative Connected Living division and reinforcing the city’s role as a hub for technology and economic advancement.
Atlanta, Georgia, continues to solidify its reputation as a burgeoning economic powerhouse, attracting and retaining top-tier businesses that drive innovation and foster local prosperity. The city’s dynamic business environment, coupled with a skilled workforce, creates an ideal landscape for companies looking to expand and lead in their respective industries. This vibrant ecosystem thrives on entrepreneurial spirit and the strategic decisions of forward-thinking organizations.
A recent development further underscores Atlanta’s importance in the global business arena: Assurant, Inc., a Fortune 500 company headquartered right here in Cobb County, has made a significant leadership appointment. This move highlights the company’s commitment to growth and innovation, particularly within its rapidly evolving Connected Living segment. Such strategic decisions by major employers not only reflect personal achievement within the company but also contribute to the broader economic vitality of the Atlanta metropolitan area, benefiting local businesses and residents alike.
Assurant’s Atlanta Presence and Global Vision
Assurant, Inc., a premier global protection company, officially relocated its headquarters to Cobb County, Atlanta, at the close of 2022, a move that significantly contributed to Georgia’s impressive count of Fortune 500 companies. Located at 260 Interstate North Circle Southeast, Atlanta, GA 30339, the company’s headquarters serves as a vital operational hub, providing access to top talent, strategic industry partners, and Atlanta’s thriving business ecosystem. This strategic placement underscores Atlanta’s appeal as a prime destination for major corporations seeking to expand their market presence and global operations.
Operating in 21 countries across North America, Latin America, Europe, and Asia-Pacific, Assurant safeguards and services connected devices, homes, and automobiles in partnership with leading global brands. Its business model is centered on specialized risk protection and enhancing consumer experiences, leveraging advanced technology and data analytics to deliver tailored solutions.
Strategic Leadership for Accelerated Growth
In a move designed to accelerate the growth of its Connected Living business, Assurant, Inc. announced the appointment of Jeff Unterreiner, President of U.S. Connected Living, to its Management Committee, effective January 1, 2026. This elevation reinforces Assurant’s strategic focus on its Connected Living segment, ensuring it remains central to innovation, meeting partner needs, and capitalizing on market opportunities for long-term expansion.
The appointment reflects a dedication to sustained growth and an exceptional customer experience, recognizing Mr. Unterreiner’s extensive experience and insights as valuable additions to the collective leadership. This strategic enhancement of the leadership team is expected to deepen client partnerships and facilitate the delivery of comprehensive solutions that simplify everyday life for consumers within the connected ecosystem.
Jeff Unterreiner: A Journey of Professional Achievement
Mr. Unterreiner brings more than two decades of dedicated experience across Global Lifestyle operations to his new role on the Management Committee. His career at Assurant, which began in 1996, showcases a remarkable trajectory of personal achievement and strategic leadership. He has served in a variety of senior roles, including Senior Vice President of Connected Living and Extended Protection Solutions, Chief Marketing Officer for Europe, and Vice President of Strategic Business Development at Assurant Solutions.
Since January 2013, Mr. Unterreiner has held the position of President of U.S. Connected Living, overseeing protection programs and related services for leading service providers and financial institutions. His educational background includes a Bachelor of Business Administration in Marketing and Professional Sales from Kennesaw State University, highlighting a commitment to professional development that aligns with the entrepreneurial spirit found throughout Atlanta GA business leadership.
Expanding the Connected Living Ecosystem
Assurant’s Connected Living business is a cornerstone of its operations, providing comprehensive protection programs and related services for a wide array of interconnected products. This includes mobile devices, cable services, consumer electronics, retail purchases, and financial services sectors. The segment’s mission is to safeguard and service connected devices, homes, and automobiles, reflecting a proactive approach to evolving consumer needs in a technologically advanced world.
With Mr. Unterreiner’s enhanced role, Assurant aims for a sharpened focus on expanding these protection offerings and strengthening relationships across these diverse sectors. This strategy is crucial for reinforcing Assurant’s leadership in the connected ecosystem and ensuring that innovation remains at the forefront of its efforts to meet partner demands and capture new market opportunities.
Catalyzing Economic Growth and Consumer Value in Atlanta
The strategic appointment of Jeff Unterreiner and the continued focus on the Connected Living segment are poised to contribute significantly to Assurant’s overall growth and, by extension, to the Atlanta GA business landscape. Assurant’s commitment to driving sustainable, profitable growth across its enterprise is evident in its recent financial performance, including a 6.91% revenue growth in the last twelve months. The company has also demonstrated financial stability by consistently raising its dividend for 22 consecutive years.
The momentum within the Connected Living segment is a key driver of this success. For instance, Assurant’s mobile trade-in programs have shown remarkable results, returning a record $1.59 billion in value to consumers in Q3 2025, marking a 46% year-over-year increase. In Q1 2025, these programs returned $1.24 billion to consumers, a 40% increase over the same period in 2024. These programs not only offer value to consumers but also foster affordability and sustainability within the secondary device market. Assurant projects high single-digit growth in adjusted EBITDA and EPS for 2025, with Connected Living momentum as a significant factor. Such growth from major corporations headquartered in the region directly benefits the broader Atlanta economy through job creation, private investment, and fostering an environment ripe for Georgia entrepreneurs and Atlanta small business development.
Conclusion
The appointment of Jeff Unterreiner to Assurant’s Management Committee represents a strategic investment in the future of connected services and underscores the company’s commitment to innovation and growth from its Atlanta base. This move positions Assurant to further solidify its leadership in the evolving connected ecosystem, benefiting consumers with expanded protection products and advanced services.
For Atlanta, developments like these reaffirm the city’s status as a vibrant economic hub, attracting and nurturing businesses that prioritize growth and innovation. The continued success and expansion of major corporations like Assurant provide a robust foundation for job creation and a dynamic environment for entrepreneurs across the region. We encourage all residents to recognize and support the local businesses and innovative leaders who are shaping Atlanta’s bright economic future.
Frequently Asked Questions
- What is Assurant, Inc. headquarters location?
- Assurant, Inc. is headquartered in Atlanta, GA, specifically in Cobb County, located at 260 Interstate North Circle Southeast, Atlanta, GA 30339.
- Who is Jeff Unterreiner?
- Jeff Unterreiner is the President of U.S. Connected Living at Assurant, Inc., and has recently been appointed to the company’s Management Committee, effective January 1, 2026. He has over two decades of experience across Global Lifestyle operations.
- What is Assurant’s Connected Living business?
- Assurant’s Connected Living business includes protection programs and related services for service providers and financial institutions, covering mobile, cable, consumer electronics, retail, and financial services sectors. It focuses on safeguarding and servicing connected devices, homes, and automobiles.
- Why was Jeff Unterreiner appointed to the Management Committee?
- Jeff Unterreiner was appointed to the Management Committee to accelerate Connected Living growth, expand protection products and related offerings, grow relationships across various sectors, reinforce leadership in the connected ecosystem, and ensure Connected Living remains central to delivering innovation, meeting partner needs, and capturing market opportunities for long-term growth.
- What is the economic impact of Assurant’s Connected Living growth?
- Assurant aims for sustainable, profitable growth across the enterprise. The company reported 6.91% revenue growth in the last twelve months, and its mobile trade-in programs returned a record $1.59 billion to consumers in Q3 2025. Assurant expects high single-digit growth in adjusted EBITDA and EPS for 2025, with Connected Living momentum being a key driver.
Key Features of Assurant’s Connected Living Growth
| Feature | Description | Scope |
|---|---|---|
| Headquarters Location | Atlanta, GA (Cobb County) at 260 Interstate North Circle Southeast, Atlanta, GA 30339. | Local |
| New Appointment | Jeff Unterreiner, President of U.S. Connected Living, appointed to Assurant’s Management Committee. | Nationwide |
| Appointment Effective Date | January 1, 2026. | Nationwide |
| Connected Living Focus | Safeguarding and servicing connected devices, homes, and automobiles; protection programs for service providers and financial institutions. | Nationwide |
| Sectors Covered by Connected Living | Mobile, cable, consumer electronics, retail, and financial services. | Nationwide |
| Global Operations | Assurant operates its Connected Living business in 21 markets worldwide. | Nationwide |
| Company Status | Fortune 500 company. | Nationwide |
| Recent Revenue Growth | 6.91% revenue growth in the last twelve months. | Nationwide |
| Q3 2025 Mobile Trade-In Value | $1.59 billion returned to consumers. | Nationwide |
| Q1 2025 Mobile Trade-In Value | $1.24 billion returned to consumers. | Nationwide |
| 2025 Growth Outlook | Expected high single-digit growth in adjusted EBITDA and EPS, driven by Connected Living momentum. | Nationwide |
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