Atlanta, September 27, 2025
News Summary
Live Nation Urban has made a significant investment in Atlanta’s Cxmmunity Media to enhance Black representation in entertainment. This partnership aims to support the expansion of live events and media properties that uplift Black voices. With the funding, Cxmmunity is set to innovate and develop initiatives that celebrate Black culture, marking a pivotal step in reshaping the entertainment industry landscape.
Atlanta, Georgia
Live Nation Urban has invested a six-figure sum in Atlanta-based Cxmmunity Media, a move aimed at bolstering the expansion of Black entertainment. This investment is part of Live Nation Urban’s dedicated capital investment fund that supports Black entrepreneurs in the entertainment industry. The funding is expected to enable Cxmmunity Media to enhance its offerings in live events and related media properties.
Cxmmunity, pronounced “community,” was founded with the goal of addressing the significant underrepresentation of Black voices within the entertainment landscape. The company aspires to become the largest Black-owned entertainment media firm in the world. The partnership with Live Nation Urban signals a pivotal moment for Cxmmunity as it seeks to broaden its reach and influence in both live entertainment and media.
According to Chris Peay, co-founder and Chief Marketing Officer of Cxmmunity, the investment aligns with both organizations’ shared mission to enhance the representation of Black entertainment in the United States. Peay noted the evolution from previous transactional partnerships to a more collaborative relationship designed to serve a mutual purpose.
The agreement with Live Nation Urban reflects the larger trend of investing in Black-led ventures within the entertainment sector. Live Nation Urban’s commitment to fostering diversity is demonstrated through its focus on supporting companies like Cxmmunity Media that play a critical role in reshaping the industry landscape.
Key Features of Cxmmunity Media
- Aims to be the largest Black-owned entertainment media company in the world.
- Based in Atlanta, Georgia.
- Recent investment from Live Nation Urban supports expansion in live events and media properties.
- Focuses on increasing the representation of Black voices in the entertainment sector.
This investment marks a significant step forward for Cxmmunity as it seeks to innovate and expand its presence in the entertainment industry, contributing to a more diverse ecosystem. It presents an opportunity to enhance the narrative of Black entertainment, amplifying voices and stories that have historically been underrepresented.
The collaboration also reflects a broader movement within the entertainment industry, where major corporations are increasingly recognizing the importance of diversity and inclusion. By investing in Black-owned companies, industry leaders are acknowledging the need for change and driving efforts to create a more equitable landscape for all artists and creators.
Future Initiatives
With the new funding, Cxmmunity Media is set to roll out several initiatives designed to extend its impact on the entertainment community. The plans include the enhancement of live performances featuring Black artists, as well as the development of original media content that celebrates and showcases Black culture.
FAQ
What is Cxmmunity Media?
Cxmmunity Media aims to be the largest Black-owned entertainment media company in the world and was established to address the underrepresentation of Black voices in the entertainment landscape.
Who invested in Cxmmunity Media?
Live Nation Urban made a six-figure investment in Cxmmunity Media as part of its capital investment fund dedicated to supporting Black entrepreneurs in the entertainment industry.
How will the investment help Cxmmunity Media?
The funding will allow Cxmmunity Media to expand its live events and media properties, thereby broadening its reach and influence in the entertainment sector.
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Additional Resources
- Rough Draft Atlanta: Atlanta Black Pride Weekend Events
- 11Alive: Atlanta Black Pride 2025 Guide
- Jacksonville Free Press: American Black Film Festival Expands
- AJC: Tyler Perry Studios Pursues New Atlanta Entertainment District
- UATL: Reshaping the Music Business in Atlanta
- Wikipedia: Black Entertainment
- Google Search: Black Entertainment News
- Google Scholar: Black Entertainment in Atlanta
- Encyclopedia Britannica: Black Entertainment
- Google News: Black Entertainment Events
Author: STAFF HERE ATLANTA WRITER
The ATLANTA STAFF WRITER represents the experienced team at HEREAtlanta.com, your go-to source for actionable local news and information in Atlanta, Fulton County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as vibrant music festivals like Shaky Knees and Music Midtown, major cultural celebrations including Dragon Con and the Atlanta Film Festival, and iconic sporting events like the Peachtree Road Race. Our coverage extends to key organizations like the Metro Atlanta Chamber of Commerce and the Atlanta Convention & Visitors Bureau, plus leading businesses in logistics, beverages, and retail that power the local economy such as Delta Air Lines, The Coca-Cola Company, and The Home Depot. As part of the broader HERE network, including HEREAugusta.com and HERESavannah.com, we provide comprehensive, credible insights into Georgia's dynamic landscape.
